DESIGN CHALLENGE
Branding, Front end Website design, Social media assets
Online learning platform for the discerning crafter and enthusiast. A C&T Publishing enterprise.
Creative Spark

An aspirational word cloud to begin to process the visual presence the team wanted for this new project

Moodboard

Brand comparison study with other online learning platforms
Introducing the Creative Spark Online learning brand
Negative space in logo implies jumping electricity, creatively filling in the blanks.
Ombre aligns with C&Tâs principle branding, color scheme appeals to target audience.

Branded web banner ex. 1

Branded web banner ex. 2
Front End Website Design:







